About Apex
A Dutch AI and digital technology company that combines advice with implementation.
Apex AI & Digital Ventures B.V. develops and implements AI-driven solutions that support organisations in growth, innovation and digitalisation. Not as an advisor at a distance, but as a partner that designs, builds, integrates and develops further.
What we start from.
- 01
AI must create measurable value
Operational or commercial: an application must demonstrably contribute to efficiency, quality, scalability or results.
- 02
Technology must fit real processes
We design around the way an organisation actually works, not around what a tool happens to do.
- 03
Integration decides whether it works
A solution that is not connected to existing systems and workflows does not become part of daily work.
- 04
Scalability is a design decision
What we build must be able to grow with volumes, departments and new applications.
- 05
Implementation matters as much as strategy
A good plan without execution delivers nothing. That is why we do both.
The team
The people behind Apex.
Sandro DhonreFounder 
Maaike ScheepensSenior AI Business Development Manager 
Ginger da ThestaAI Officer
Founder.
Technology is only useful when it improves the business.
Sandro Dhonre founded Apex AI & Digital Ventures on the conviction that organisations are not helped by AI for the sake of AI, but by technology that genuinely improves processes.
That conviction shapes how Apex works: strategic advice, practical implementation and technical development in one hand, with business value as the yardstick.
The company.
Apex AI & Digital Ventures B.V. is a Dutch private limited company based in Zoetermeer. The company is active in software design and computer consultancy.
Its services include AI consulting, process analysis, the design and implementation of AI automations, software and AI development, integration with existing systems and the optimisation and scalability of digital solutions.
- Legal form
- Private limited company (B.V.)
- Location
- Zoetermeer, the Netherlands
- KVK number
- 99497646
- Activities (SBI)
- 62100 · 62200
Responsible implementation
Responsible by design.
Technological innovation also calls for responsibility.
That is why, when designing and implementing AI solutions, we take privacy, information security, data minimisation, human oversight and applicable laws and regulations into account.
Privacy & data protection
Personal data is processed only where necessary, with clear agreements on purpose, retention and access.
Information security
Access, authentication and data flows are designed with security as the starting point, not an afterthought.
Data minimisation
Solutions use the data the process needs and no more than that.
Human oversight
Where decisions affect people or the organisation, judgement stays with people and outcomes remain traceable.
Laws & regulations
We design with applicable regulation in mind, such as the GDPR and European AI regulation, and with the requirements of your sector.
The next phase.
Having established its services in the Netherlands, Apex sees Germany as the next step in its international development. Preparation focuses on North Rhine-Westphalia as the initial focus area.